In 2012, D&R Communications acquired Lathian Systems to form D+R LATHIAN. The combination of D&R’s direct marketing expertise and Lathian’s digital solutions and technology platform help establish D+R LATHIAN as a leading provider of technology-enabled pharmaceutical multichannel marketing (MCM) solutions.
Our people are MCM specialists, each with more than a decade of healthcare marketing experience. They are attentive, they listen and they make things easy for our clients. We are dedicated to understanding the challenges that each and every one of our clients face, and to providing unmatched service and tailored solutions in response to those challenges.
Brand Leaders need reliable, smart business partners they can trust to help them effectively execute marketing campaigns for their brands. As MCM experts for the healthcare industry, our clients see us as trusted advisors. It’s our job to imagine, create and execute the best ways to influence the behavior our clients want from their target audiences.
Since joining D&R in 1999, Jennifer has managed the successful execution of all programs through a dedicated team of creative, account, production and digital co-workers. Previously, she worked in the publishing and print industries where she learned the print process and the demands of a fast-paced and detailed environment. Jennifer holds a BA in marketing and communications from Rutgers University.
As a graduate of Queens College with a BA in Accounting, Scott’s career prior to joining D+R LATHIAN in 2002 has taken him through Corporate America, Wall Street, and top International Law Firms. His responsibilities extend beyond the scope of numbers and client contracts as he also handles all aspects of the company’s back office including Human Resources, benefits, pension plans, insurance, and space planning.
Chris has been an integral part of the Lathian team since 2004 and has launched over 200 eDetails/Interactive Learning Modules. He specializes in analytics and reporting. His other responsibilities include Web and mobile content, email design and delivery, and information technology infrastructure. Chris holds a BA in Computer Science from Harding University.
Prior to D+R LATHIAN, Damon worked on the client side of the business for 14 years with Schering-Plough & Meda Pharma in sales, marketing, and sales training. He has been working to help brands achieve their strategic imperatives through multichannel communications since 2010. Damon holds a BA from Franklin & Marshall College.