Over the last 20 years, Reide has developed an expert understanding of the health care industry from several different vantage points. For years Reide “carried the bag” as a sales rep for Dermik Laboratories. He then moved to Oclassen Pharmaceuticals, a division of Watson Pharmaceuticals, and spent several more years in sales before moving into marketing as a Product Manager there.
After a number of successful years as “the client," Reide made the move to the agency side with global direct marketing agency Harte-Hanks. There he spent another several years providing solutions to pharma clients small and large.
Building on the insight and experience he had gained as a client and in client services, Reide launched D&R Communications with his partner, David Schoonmaker, in the interest of providing superior direct marketing solutions to the pharmaceutical industry.
Reide and family live in Connecticut and love skiing in Vermont, summers on the Jersey shore, and sightseeing on family vacations.
David has focused his entire career on building productive business relationships, recognizing it as the key ingredient to achieving professional success. Early in his career, he spent a number of rewarding years in consumer industry sales building a satisfied client base, winning business and repeat business, before being recruited to work in the pharmaceutical industry as a Sales Representative for McNeil Consumer.
After several years building his business and establishing rapport with his health care provider clients, David was offered a pivotal position marketing conventions for Johnson & Johnson.
During that time as a client, David met Reide Rosen from global direct agency Harte-Hanks. Recognizing David’s expertise in business development and understanding of the pharmaceutical industry, Reide recruited David to Harte-Hanks. There, David put his experience as a client to work accommodating clients the way he would have wanted to be when he was a pharma marketer.
Two years later, David and Reide decided it was time to use their well-rounded pharma industry experience to take service and direct marketing to the next level and incorporated D&R Communications.
David lives in Manhattan, and when he’s not meeting with clients, helping them grow their business, he enjoys traveling with friends to exotic destinations, and entertaining friends at his home. David is a music fanatic and hopes one day to be a rock star!
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